The Accountability Blog

Day: January 10, 2008

Three Questions You Must Answer To Make The Sale

Ultimately, if you are going to sell any product or service, there are three questions you must answer in your prospect’s mind. This is true whether you are selling face-to-face or running a display ad. No sale has ever been made without these questions being answered either directly or indirectly. The first question is: Why should I buy? This question is all about need. It is the sales professional’s responsibility to illustrate need to the

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January 2008
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