The Accountability Blog

Month: April 2008

Three Reasons Your Business Will Fail This Year

All around the world there are businesses failing. In the United States alone, almost 200 businesses fail every day of the week! You may see companies that are doing great, people prospering, and business booming. But don’t kid yourself. There are also markets that are collapsing, industries that are disappearing, and a constant flow of bankruptcies. Why do business have problems? Why do good intentions turn into failure? What could drive you out of business?

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Enhancing Your Brand

Do you have a brand? Do you know what it is? Perhaps, more importantly, do your clients know? And what about the marketplace? All great questions, but they are not always easy to answer. Your brand is your promise to the market place. When someone does business with you they know what they will get based on this “promise.” A great brand will have clients flocking to you a bad brand repels them. When someone

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Refer Your Way To More Business

There are many ways to grow your business. You can increase sales to existing clients, you can add additional products and services to your offering, and you can even merge with another organization. The easiest and fasted way to grow your business is through referrals. Cold calling is a proven way to develop business. The only problem is that it can be slow and tedious. And, although there is a time and place for cold

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Which Direction Is Your Business Heading

Two years ago John’s business was down ten-percent, but he figures that the economy was a bit slow and he would make it up the next year. Last year, John’s business was off another ten-percent. He was not very happy with the way things were going, but he figured that this year was the year to turn things around. By May, John’s business was off fifteen-percent from the prior year. His repeat business is down

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It’s 5:11AM. Do You Know Where Your Car Is?

It’s 5:11 AM and I’m about to make a left hand turn onto I-270 and head to the airport. I have a 6:35 flight (yes, I know I’m cutting it a little close) to Phoenix. There is a car facing me at the light, and I wait for it to pass before I make my turn. It is a golden yellow Ferrari F430. This car is sleek and beautiful. It is flying down the road

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