The Accountability Blog

Day: August 31, 2010

Create a Better Customer Experience by Changing Expectations

I recently bought a product at the grocery store. The product itself was wrapped in cellophane and then was inside of a box. The entire box was itself then wrapped in cellophane. I bought the same product before from a different manufacturer, only there was no cellophane on the outside of the box. This time, as I opened the cellophane to get to the box, I thought to myself, wow, this product must really be

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August 2010
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