1. Stay in touch 2. Say Thank you 3. Ask for referrals 4. Discover if they have new needs 5. Show them you care about them as people, not just clients Two questions for you: 1. When was the last time you spoke with all of your clients? 2. How have your clients’ needs evolved over the past 24 months? One thing for you to do: 1. Create a brief three-question survey that you can
The Accountability Blog
Tag: Corporate accountability
I was in New York City speaking at the annual AFLAC meeting. All of the top producers were there, and they were eager to learn and grow. The meeting was held at the Marriott Marquis, which is located in Time Square. Having a little extra time on my hands I went out for a walk. The first store I came across was an electronics store. The window was filled with every imaginable cell phone, digital
What an interesting question. How long would your list of things to do be if you were answering the above question? Do you have seven things you want to do, seventeen things, twenty-seven things, or more? Many companies never take on projects because they fear failure. New marketing campaigns get pushed aside, sales promotions are ignored, re-distribution of work loads aren’t tried, and more just because someone, somewhere is afraid to fail. Two guys named
My phone rings all the time with people looking for help in building their business. They want to sell more, be more profitable, and find more satisfaction in their life. Usually I share experiences from over 30 years of business building. They seem amazed when the ideas I use with them turn into bottom line profits. I’ve come to expect exceptional results, as techniques proven over time are the best way to build a solid
It’s 9:00 in the morning. Do you know where your strategic plan is? Most busy business professionals have a legal pad with a list of things to do that is a mile long. The majority of those activities are reactive items that came about because of the action, or inaction, of someone else. They are constantly trying to put out one fire after another. Three years go by, and they wonder why they haven’t seen
“No one is perfect.” We’ve all heard this before. Yes, we do all make mistakes at some point, but successful business people know how to minimize the mistakes they make. Successful business professionals do not let their mistakes keep them from their goals and successes. Here are five common mistakes that keep people from building the business they dream of: 1. Underestimate Capital Requirements It takes money to start and build a business. Since no
Do you make your clients jump through hoops to do business with you? Are you easy or hard to deal with? Do organizational policies come before client interests? The best sales process is client centric. Selling is about analyzing and solving problems for your client, not adding busy work or making their life more difficult. Every step of your sales process should add value for your client. If it doesn’t, eliminate it or redesign your
I receive emails all the time from subscribers that want detailed information about their specific industry. It can range from faux painting, Internet marketing, home improvement, manufacturing, real estate, or insurance. Many of our articles are based on ideas that come from you the reader. We love your feedback and really appreciate your thoughts, but since our ezine goes out to about 40,000 business professionals it is not realistic to focus on one industry. But
1. Sell more clients 2. Sell your clients more often 3. Increase the size of your orders 4. Raise your prices 2 Questions For You 1. How many of these four ways can you achieve? 2. How would a 10% increase in all four areas effect your sales? 1 Thing To Do Today Pick the one area you can impact the quickest. Create and implement a plan to increase that area.
Success business people know how to run their business by the numbers. Here are some numbers that can make a difference for you. 3 Questions You Must Answer In Your Clients Mind Before They Will Buy 1. Why should I buy? 2. Why should I buy from you? 3. Why should I buy now? Clients simply will not make a purchasing decision until they formulate an answer for these three questions in their mind.